Impressions official
391.6K2024-08-26 → 2026-08-26Selected work
The ideas that travelled furthest.
Top posts are ranked from the connected analytics record. A dash means LinkedIn did not provide that metric in the synced snapshot.
BAMFJonathan Shroyer × BAMF · 2022—Today
Four years of showing up. 3.5 million impressions later.
Jonathan didn’t need another “personal brand” campaign. He needed a publishing system that could keep pace with the companies he was building, buying, and advising—and make that experience useful to the market.
Analytics windowShowing the last two years
Followers observed
22.7Kcurrent connected recordPublished
556posts in rangeConnections observed
15.3Kcurrent connected recordThe work
Make the experience visible.
Jonathan already had the stories: businesses built, lessons learned, markets changing in real time. The job was to turn those moments into a body of work people could recognize and return to.
BAMF built the rhythm around him—capture the insight, shape the argument, publish consistently, watch what resonates, and introduce the work to people in the industries he cares about.
Start with what is actually happening.
Operating lessons, customer conversations, investment patterns, and an honest point of view—not generic thought-leadership prompts.
Turn insight into consistency.
A repeatable editorial cadence makes the work visible without asking Jonathan to become a full-time content creator.
Put the ideas in the right rooms.
Content creates the proof. Targeted networking helps that proof reach founders, operators, CXOs, press, and industry connectors.
Annual content distribution
Official impressions by year · current snapshotOfficial impressions2022 → today
The person behind the record
A point of view people can place.
Consistency did not flatten Jonathan’s voice. It made his interests legible: gaming, customer experience, operators, investment, and the patterns connecting them.
The network
Reach matters. Relevance matters more.
Publishing built the proof. Outreach helped put that proof in front of gaming founders, operators, CXOs, and industry connectors.
The figures below are campaign activity records from BAMF Connect. Campaigns can overlap, so they should not be read as unique people or inbound leads.
—campaign records
—people contacted
—accepted connections
—replies
Source: BAMF Connect campaign records. Acceptance rate is accepted connections divided by contacted records for each campaign.
What this could look like for iQOR
One company. More than one credible voice.
Jonathan’s record shows what consistency can do for one executive. The opportunity now is to give iQOR’s leadership team the same operating system—without making every leader sound the same.
This is the proposed application for iQOR leadership. It is not presented as a historical result for the iQOR CEO or any other executive.
Find each leader’s angle
Clarify the ideas, proof, and audiences that are genuinely theirs.
Build the editorial cadence
Turn real work and real conversations into posts people want to read.
Connect the right network
Build focused lanes across buyers, industry peers, press, and engaged audiences.
Learn and compound
Use official analytics and connection outcomes to sharpen the next cycle.
The decision
Choose depth or breadth. Keep Jonathan’s preferred rate.
These are not BAMF’s standard rates. Both structures preserve the preferred-client pricing Jonathan has earned through our long partnership. Our standard fully managed rate is $4,000 per profile, per month.
Option A · Best for depth
Special preferred-client offerThree leaders.
Fully managed.
Give the CEO and two key executives a consistent, high-touch publishing rhythm—and keep extra amplification available for the company.
Standard fully managed value: $12,000/month
$6,000/month
Jonathan’s rate saves $6,000/month · 50%- 3 fully managed profiles at 20 posts per month each—extended at $2,000/profile instead of the standard $4,000
- 60 leadership posts per month across the three profiles
- 20 additional boosted posts for company news or other team members
Best fit when iQOR wants a smaller leadership group to build unmistakable, high-frequency points of view.
Option B · Best for breadth
Special preferred-client offerFive leaders.
One connected presence.
Keep Jonathan at full cadence while giving four additional executives a lighter, consistent presence across the company’s priority audiences.
Standard comparable structure: $8,000/month
$6,000/month
Includes Jonathan’s $2,000/month preferred-client savings- Jonathan: 20 posts per month at his $2,000 preferred-client rate instead of the standard $4,000
- 4 additional leaders: 8 posts per month each
- 52 leadership posts per month, written, scheduled, and boosted
Best fit when iQOR wants more of the leadership bench visible across different markets, functions, and conversations.
Next step